Sony Music Entertainment; VP-Revenue & Growth Strategy (Jordan)
Summit Session: The Growth of Labels & Streaming in the MENA Region
As VP of Revenue & Growth Strategy at Sony Music Entertainment, Ahmad is responsible for developing and executing innovative initiatives that expand the company’s market presence and revenue streams across the MENA region. Ahmad has played a pivotal role in shaping Sony Music Entertainment’s strategic direction and fostering partnerships that have propelled local artists onto the global stage.
His expertise in strategic acquisitions, digital innovation, and business development has enabled him to identify and capitalize on market opportunities ensuring that Sony Music Enteryainment remains at the forefront of the industry. Previously, Ahmad held leadership roles in various areas of the music business, including business development, marketing, operations, and analytics.
