Tete a Tete; Founder/General Manager (Lebanon)
Summit Session: Culture Tourism: Dubai & Ibiza Duality
Celina Aoun, founder of Tête-à-Tête, PR Communications and manager of acclaimed electronic duo Fideles, brings a unique blend of luxury brand expertise and music industry acumen to the entertainment landscape. Her journey from corporate communications and luxury brand development has expanded to include championing sophisticated electronic music across the Dubai-Ibiza axis.
Through her work with Fideles, the Italian duo known for their hypnotic productions on labels like Innervisions, Afterlife, Armada and Impressum Recordings, Celina applies her strategic approach to artist development. Her extensive experience in developing brands translates seamlessly into positioning artists in the high-end entertainment sphere.
Through Tête-à-Tête, she has redefined marketing approaches, moving away from conventional methods toward targeted, dynamic strategies that span from corporate collaborations to cultivating electronic music culture across global entertainment capitals.
